Into 2014 we have continued to works closely with The Whisky Shop refurbishing and updating various stores and units, which house their most prominent brands.

In the later part of this year we have been working with The Whisky Shop on their exciting new project ‘The Haig Club’ launching David Beckham’s new Whisky.

In July, we project managed our most impressive piece of pop up hoarding/signage to date. The ‘Haig Clubs’ blue, white and copper colours and ‘The Haig Welcome’ were used to recreate the bottle image covering the full shop front at their Piccadilly store. This blue illuminated signage lit up Piccadilly and certainly made an impressive introduction to the new brand.

In October The Haig Club launched globally. We are currently working on a Whisky Shop and Haig Club pop-up store in Westfield London, opening at the end of November ready for the Christmas rush…